Dubbed by Vogue Magazine as an “ambassador to the buzzing South Korean fashion scene” and Womenswear Daily as fashion’s “It Girl.” Irene Kim is the host of popular Korean fashion & beauty programs such as K-Style. She is at the forefront of the Korean entertainment establishment, and she represents the emergence of Korean talents who are influencing the marketplace of East Asia and beyond.
Fluent in both English and Korean, Irene began as a a student at New York’s Fashion Institute of Technology before exploring opportunities in modeling, styling, and digital content creation, all of which helped elevate her notoriety as Asia’s next Fashion Icon. For the past few years, she has captivated both brands and consumers alike with her unique personal style and effervescent personality.
Today, Irene commands a growing social media following, enabling her to share stories and experiences with a global and dynamic audience. Most recently, she launched her own collection, Ireneisgood Label, featuring apparel and accessories conveying messages of “goodness, encouragement, and empowerment.”